Our Purpose

Mission

Empower enterprises towards a brighter digital future, built on collective insights and innovation.

Vision

To shape a user-first digital world, where every contribution is a step to simplify life and power experiences.

Our Values

Guided by our values, we show up with openness, intention, and a drive to co-create meaningful change, with people at the center, always.

Empowered Co-Creation

We believe the best solutions are built with users, not just for them. MUG exists to turn feedback into influence, and influence into innovation.

Radical Openness

Trust starts with transparency. We share real challenges, real results, and real lessons - no filters, no fluff.

Human-Centered Growth

Every improvement we chase starts with the people we serve. Simpler, smarter, more humane solutions - that's our north star.

Purposeful Curiosity

We ask the hard questions. Growth comes from challenging assumptions and exploring beyond the obvious.

Our Board Members

Meet the visionary leaders whose experience runs deep and drive runs bold, shaping our community, challenging the status quo, and turning big ideas into action.

Advisory Committee

Every advisory voice behind MUG brings decades of deep, hands-on expertise across mission-critical industries. United by a shared commitment to rethinking how we serve customers, support employees, and evolve operations, this committee shapes MUG's direction by pressure-testing priorities, surfacing blind spots, and helping ensure that what gets built responds to real-world complexity.